Recommendation 230

Promotion of the Nursing and Midwifery Council

Accepted
The profile of the Nursing and Midwifery Council needs to be raised with the public, who are the prime and most valuable source of information about the conduct of nurses. All patients should be informed, by those providing treatment or care, of the existence and role of the Nursing and Midwifery Council, together with contact details. The Nursing and Midwifery Council itself needs to undertake more by way of public promotion of its functions.

The Nursing and Midwifery Council is working to develop its public profile, and will be re-launching its website and developing information for patients, the public and employers.  It has  embarked on a programme of increased face-to-face engagement with its stakeholders and introduced a new patient and public forum made up of patient advocates, health charities and members of the public.  The group meet quarterly and have considered issued such as what can be done to restore confidence in the Nursing and Midwifery Council, and patients’ experience of complaining to the Nursing and Midwifery Council.  The forum is helping the Nursing and Midwifery Council to co-create a leaflet for the public on the quality assurance of education and how to make the Nursing and Midwifery Council’s website more user-friendly.

As part of its engagement work, the Nursing and Midwifery Council has held a joint event with the Richmond Group of Charities and the General Medical Council involving representatives from regulators, health charities, patient advocacy groups and others to discuss what good patient and public engagement feels like.  The council is also part of the health professions regulators patient and public engagement group to share experiences and look at ways to work better together.

In September 2013, the Nursing and Midwifery Council relaunched its guidance on raising concerns, and is publicising this guidance through various means.  Its engagement work covers all its functions, including fitness-to-practise, registration, education, standards and revalidation and is undertaken across all four UK countries.  This work will be enhanced further by the planned introduction of regional representatives.

Update

The Nursing and Midwifery Council is making progress with its website redevelopment project and has recently completed a phase of user testing to inform the architecture of the site. The revised website is due to be launched by mid-2015.  Its Patient and Public Engagement Forum continues to meet quarterly and advises the Nursing and Midwifery Council on raising public awareness of its role and how to ensure its services are accessible to all potential users.

The Nursing and Midwifery Council has produced two information leaflets for the public on raising concerns about nurses and midwives and understanding your rights when being cared for by students. These leaflets have been distributed widely through over 1,000 patient representative groups, patient advocacy services, patient advice and liaison